Journal article // Ikhtisar






Pengaruh Kualitas Pelayanan dan Religiusitas Terhadap Masyarakat dalam Bertransaksi dengan Bank Syariah Mandiri Pariaman
2021  //  DOI: 10.55062//IJPI.2021.v1i1.3.
Syamsurizal Syamsurizal, Abdul Rahim A., Anisa Marseli, Desi Suwarni

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Abstrak

This study
supports the three alternative hypotheses developed that prove
that service quality and religiosity simultaneously (together) have a
significant effect on people's decisions about making transactions at Bank
Syariah Mandiri, Pariaman Branch. This study aim
s to determine the
factors that influence public decisions to transact at Bank Mandiri Syariah
Pariaman, which is limited to the quality of service and religiosity. The
population in this study were customers of Bank Syariah Mandiri
Pariaman with a total s
ample size of 60 respondents. Where the sampling
the technique used is accidental sampling. To test the hypothesis, the
t, f, and r tests were carried out. The results showed that the factors of
service quality and religiosity affect people'
s decisions in
making transactions at Bank Syariah Mandiri Pariaman. The contribution
of the influence of service quality and religiosity variables on people's
decisions to transact at Bank Syariah Mandiri Pariaman is 33.4%, while
the rest (100%
-
33.4% = 6
6.6%) is influenced by other variables that
are not included in this research model

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